March 2021 | Future of Field Service

A CMO’s View on Mastering Service Marketing

Sarah talks with Jennifer Deutsch, CMO of Park Place Technologies, about the musts and must nots of marketing service.     Sarah Nicastro: Welcome to the Future of Field Service podcast. I’m your host, Sarah Nicastro. I’m super excited for today’s podcast, because we’re going to be tackling a topic that I think a lot of listeners can benefit from digging into, which is understanding a CMO’s view on how to master service marketing. As companies…